Seller's Guide

Everything you need to know about putting your home on the market, accepting an offer, and closing on your home.


Work With Us

For sellers, our goal is to ensure that you earn the maximum profit for the sale of your home, without leaving any money on the table. For buyers, our goal is to help you win a home that is within your price range so that you can maintain the lifestyle that best serves you and your loved ones.

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Step 1: Understand Why You're Selling

What do you want to accomplish with the sale of your home? Do you want to make a certain amount of money that you can put toward a larger or nicer home? Do you need to sell it as soon as possible to facilitate a move to a new city or area? Once you understand your needs, you can better craft your offer. For example, if you need to sell quickly, you might want to price your home lower than if your goal is to make a certain profit margin. Make sure you convey these needs to your realtor once you choose one so he or she can adjust your selling price accordingly.

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Step 2: Determine Selling Price

Knowing how to price your home is one of the most important parts of the selling process. When you set a fair price in the beginning, you’ll get the most interest from other real estate agents and prospective buyers. Overpricing your home could lead to reduced interest, and underpricing leads to receiving less than what your home is worth. Working with a real estate agent is the best way to determine the right selling price for your home. An agent with experience can determine what other comparable homes are selling for, evaluate the current market, and may even suggest a home appraisal.

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Step 3: Start Preparations

If you’ve kept your home in showroom condition since you’ve lived in it, you’re in the minority of homeowners. Once you price your home, it’s time to start getting it ready to be shown to potential buyers. This includes getting rid of clutter, depersonalizing the space so that buyers can envision themselves in the space, making any small repairs, and doing a deep clean to make sure your home is in pristine condition.

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Step 4: Develop a Marketing Strategy

I will develop a marketing strategy that is perfect for advertising your home. This involves listing the home and then driving the right people to that listing through social media campaigns, agent-to-agent referrals, traditional media, or SEO advertising. My team creates a marketing campaign that aims to get the most possible traffic to your listing in the first three weeks after becoming a client.

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Step 5: Evaluate Offers

Receiving an offer is an exciting part of the process, but it doesn’t mean the journey is over. We will evaluate each offer and make sure the party making the offer is prequalified or pre-approved by a mortgage lender and that their offer is acceptable to you. If the offer is too low, you can make a counter-offer or offer other ways to bridge the gap, such as covering some or all of the closing costs, making repairs, adjusting the move-in date, or leaving some appliances or fixtures for the new buyer.

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Step 6: Accept an Offer

Once we deem the offer is acceptable, we will review the proposed contract to make sure it’s all in order and includes the necessary components such as deposit amount, down payment, financing, inspection rights and repair allowances, contingencies, settlement date, and a list of fees and who will pay them. When both parties have agreed to the term, a final contract will be prepared by your agent.

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Step 7: Get Ready to Close

You have accepted an offer and are now very close to the end of your selling journey. But first, you and the buyer must make a list of what needs to be done before closing. In some cases, your home may need to be formally inspected, surveyed, and appraised. In other cases, major or minor repairs will need to be made before the house can close. I will head up efforts to develop and execute this list, get each action item paid for by the correct party, and make sure everything is in order by the closing date. A few days before the closing date, we will call the company closing the transaction to make sure everything is ready to go. If you haven’t done so already, you also need to make arrangements to move out of the home so the new buyer can take possession.

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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your realtor to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.


Work With Us

For sellers, our goal is to ensure that you earn the maximum profit for the sale of your home, without leaving any money on the table. For buyers, our goal is to help you win a home that is within your price range so that you can maintain the lifestyle that best serves you and your loved ones.

Our Testimonials

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Kerry N.

Kristin provided the marketing services in support of our company's conversion of 264 apartment units to condominiums, and the subsequent positioning and selling of these homes. She created excellent sales collateral materials...
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John H.

Kristin was very helpful in assisting our family through a very complex and stressful real estate transaction. She made sure every detail was taken care of and that we were taken care of every step of the way.
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John H.

Kristin was instrumental in the sell out of 264 condominiums in the Seattle area. Her creativity produced highly qualified traffic that resulted in a very successful marketing campaign and the sellout of all of our condominiu...
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Jeff N.

Both Joyce and Kristin were a fantastic team and they have the connections to make selling property quite painless. They are very communicative, and I got a feeling from the very beginning of our process that they truly had my...
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Christin P.

Consistent! Kristen is one of the kindest agents on the MARKET today! Like a great house she is the solid foundation to everything that this tough market needs. Kristen (unlike 99%) of the agents out there .... will go the ex...
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Jillian and Logan P.

I have had the opportunity to work with multiple real estate agents and after working with you I will never switch again. You turned what was a difficult, frustrating, and at times defeating situation into a win. I am grateful...
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Jerry W.

I would like to take a moment to thank both you and your mother, Joyce, for your help seeing me through the process of selling my home. Your professionalism and good humor made what could have been a difficult process seem (al...
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The Jones Family

It was such a pleasure working with you on the sale of our Green Lake home. Your professionalism, experience, communication, and genuine kindness was appreciated every step of the way. Your staging and marketing services allow...
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Janice and Jim L.

My husband and I would like to thank Kristin and Joyce for all that they did for us in selling our home. They talked us through the process step by step. We lived in this house for 40 years and they helped us develop a plan to...
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Janice

The sale of my former Wallingford house was brought up on Redfin, with all info regarding specs, sale price, etc. It also showed half a dozen homes that sold with comparable specs, i.e. 3 bedroom, 1-3/4 bath, 14XX sq ft, etc, ...
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Michael and Amanda S.

We have worked with Kristin as both buyers and sellers of commercial and residential properties in the Ballard area of Seattle. We love working with Kristin because she is clear and honest with her communication, she has a stro...
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Michael Z.

In the Summer/Fall of 2018, I had an exceptionally good experience in selling my late uncle’s house with Kristin Frosaker and Joyce Hollenbeck. I’d selected them after interviewing four other realtors and finding that they had...
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Pennie

I met Joyce and Kristin, a mother-daughter team through a neighbor that was getting ready to sell his house. These agents had this dynamic rhythm and this flow of energy that made you think that they were your friends as soon ...
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Timothy P.

Kudos to Kristin Frosaker! This is the second transaction in less than a year that we’ve had the pleasure of working with her. Initially we engaged her to list our house in Woodinville because the agent we were using at the tim...
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Alex G.

I met Kristin by chance at an open house in Ravenna, and what a lucky chance encounter it was. Kristin worked tirelessly for me at every stage of the house hunting process. I have a very busy schedule with little flexibility - ...
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Quyen T.

When my husband and I made the spontaneous decision to sell our Seattle home to be closer to family in California, Kristin and Joyce were at our doorstep within 24 hours of our phone call. We had chosen them based on their mont...
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Airiona B.

We could not have had a better experience searching for our "forever home" then with Kristin! She was very available to meet us at homes we were interested in, even if they were just for comparison or we were just curious. We n...
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Conlin R.

Kristin helped my wife and I buy our first house in Seattle, and if you want a real estate broker who will go the extra mile for you, she is the one! She is very personable and straightforward, showed us several homes that met ...
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Kevin D.

We wanted a more personalized, hands-on approach to our home search and we were referred to Kristin by my co-working colleague who had recently purchased a home with her help. Within days, we had many good listings that matched...
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Crowley C.

My wife and I recently moved to Seattle and worked with Kristin to find a home after a recommendation from our mortgage broker. She was very willing to show us several houses in different neighborhoods which helped us prioritiz...
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Work With Us

For sellers, our goal is to ensure that you earn the maximum profit for the sale of your home, without leaving any money on the table. For buyers, our goal is to help you win a home that is within your price range so that you can maintain the lifestyle that best serves you and your loved ones.

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